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Product Management Courses

Product management courses can help you learn how to define product strategy, manage development cycles, and deliver solutions that meet user and business needs.

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Find the best Product Management course for your goals

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM AI Product Manager

    Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, ChatGPT, Product Roadmaps, Usability Testing, Product Planning, Responsible AI, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft AI Product Manager

    Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Customer Analysis, Market Intelligence, Design Thinking, User Interface (UI) Design, Quality Assurance and Control, Product Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    236 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Product Management

    Skills you'll gain: Backlogs, Product Roadmaps, Sprint Planning, Agile Methodology, Product Management, AI Product Strategy, Wireframing, A/B Testing, Agile Product Development, Project Estimation, Microsoft Teams, Product Strategy, Product Planning, Jira (Software), Product Requirements, Estimation, Project Management, Agile Project Management, ChatGPT, Kanban Principles

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Management: An Introduction

    Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, Value Propositions, Stakeholder Management, Cross-Functional Collaboration, Market Research, Business Acumen

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management

    Skills you'll gain: Usability Testing, Agile Product Development, New Product Development, Continuous Delivery, Agile Software Development, User Story, Product Management, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Team Leadership, Product Improvement, Customer Analysis, Innovation, Analytics, Business Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Product Manager

    Skills you'll gain: Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Agile Software Development, Product Development, Innovation, Product Roadmaps, Agile Methodology, Kanban Principles, Product Planning, Product Strategy, Product Testing, Agile Project Management, Project Management Life Cycle, User Story, Stakeholder Engagement, Sprint Retrospectives, Agile Product Development, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Beginner · Professional Certificate · 3 - 6 Months

What brings you to Coursera today?

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management: Modern Fundamentals

    Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Stakeholder Management, Growth Strategies, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    AI Product Management

    Skills you'll gain: Deep Learning, MLOps (Machine Learning Operations), Responsible AI, Data Ethics, Data Management, Unsupervised Learning, Human Computer Interaction, User Experience Design, Classification And Regression Tree (CART), Data Quality, Human Centered Design, Machine Learning, Human Factors, Regression Analysis, Technical Management, Applied Machine Learning, Project Management, Product Management, Product Design, Data Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    918 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Software Product Management

    Skills you'll gain: Requirements Analysis, Agile Software Development, Agile Methodology, Kanban Principles, Project Planning, Requirements Elicitation, Sprint Retrospectives, Requirements Management, Functional Requirement, Business Requirements, Sprint Planning, Software Development Methodologies, Software Development Life Cycle, Scrum (Software Development), Product Requirements, Software Technical Review, Backlogs, Risk Management Framework, Product Management, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google

    Google Project Management

    Skills you'll gain: Quality Management, Project Management Life Cycle, Requirements Analysis, Project Scoping, Project Closure, Project Management, Project Planning, Agile Project Management, Continuous Improvement Process, Project Controls, Backlogs, Milestones (Project Management), Project Risk Management, Stakeholder Analysis, Quality Assessment, Team Management, Agile Methodology, Change Management, Interviewing Skills, Professional Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    136K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand and Product Management

    Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Internal Communications, Design and Product, Employee Engagement, Growth Strategies, Customer Engagement, Portfolio Management, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Management Essentials

    Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Strategy, Marketing, Market Opportunities, Requirements Management, Innovation, Leadership, Agile Methodology, User Experience, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    330 reviews

    Beginner · Course · 1 - 4 Weeks

Product Management learners also search

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1234…834

In summary, here are 10 of our most popular product management courses

  • IBM AI Product Manager: IBM
  • Microsoft AI Product Manager: Microsoft
  • Product Management: Packt
  • Product Management: An Introduction: IBM
  • Digital Product Management: University of Virginia
  • IBM Product Manager: IBM
  • Digital Product Management: Modern Fundamentals: University of Virginia
  • AI Product Management: Duke University
  • Software Product Management: University of Alberta
  • Google Project Management: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Frequently Asked Questions about Product Management

Browse the product management courses below—popular starting points on Coursera.

  • IBM AI Product Manager: IBM
  • Microsoft AI Product Manager: Microsoft
  • Product Management: An Introduction: IBM
  • Digital Product Management: Modern Fundamentals: University of Virginia
  • Agile Project Management: Google
  • Foundations of Project Management: Google‎

These beginner-friendly courses introduce core product management skills and frameworks—no experience required:

  • Digital Product Management: Modern Fundamentals – Great starting point to learn Agile, customer discovery, and product roadmapping.
  • Product Management Essentials from the University of Maryland, College Park – Clear and accessible, especially for aspiring tech PMs.
  • Product Management: Building AI Powered Products – A beginner-friendly course focused on applying AI in product contexts.‎

The IBM AI Product Manager Professional Certificate lasts 3 months and focuses on:

  • AI product strategy
  • Prompt engineering
  • Generative AI product lifecycle management

It uses tools like Python, Excel, and Power BI.

Conversely, the Microsoft AI Product Manager Professional Certificate also spans 3 months and emphasizes:

  • Competitive intelligence
  • User story
  • UI design
  • Market research

It uses tools including GitHub and Figma.

Both courses are beginner-friendly and target data analysts and product managers but differ in specialized areas. Choose based on whether you prefer:

  • The IBM certificate for deeper insights into generative AI and stakeholder management
  • The Microsoft certificate for broader coverage of competitive analysis and design thinking.‎

Start by considering what kind of product manager you want to become—focused on tech, UX, strategy, AI, or career transition.

  • For a comprehensive path into product management, try the Digital Product Management Specialization from UVA Darden.
  • If you're transitioning from another field, consider Product Management: Developing and Delivering a New Product as a strategic overview.
  • For those working with AI or LLMs, the AI Product Management Specialization from Duke is a strong fit. ‎
  • A course teaches specific skills—like Introduction to Product Management.
  • A Specialization is a series of courses that build layered expertise—for example, the Digital Product Management Specialization.
  • A Professional Certificate prepares you for a job through project-based learning and career-aligned content—like the IBM AI Product Manager Certificate, which focuses on GenAI-powered product workflows.‎

Click here to ask ChatGPT to find the right product management course on Coursera for your learning goals.‎

Yes. You can start learning product management on Coursera for free in two ways:

  • Preview the first module of many product management courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
  • Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

If you want to keep learning, earn a certificate in product management, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

You’ll learn how to define product vision, prioritize features, lead cross-functional teams, and guide a product from idea to launch. Courses often include user-centric design, market analysis, Agile workflows, and communication techniques used in real-world product teams.‎

Not necessarily. Many courses are designed for beginners and walk through core concepts with no prior experience required. However, a general understanding of software, design, or business strategy can be helpful in more advanced courses.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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